E-commerce can be hard

To run an e-commerce business can be hard: I'm not talking about the technicalities of maintaining a Magento instance - that's where Yireo usually jumps in to help out developers. No, instead, the focus here is the business aspect.

Every year, the webshop market is changing. For instance, AI is popping up in an almost annoying fashion. New payment methods (like iDEAL 2) are introduced. Commerce giants like Amazon and Bol are making changes that an e-commerce business needs to adopt to. And amidst all of those changes, the webshop also needs to be administered (orders, customers, returns, changes, support, SEO, marketing, etcetera). It's a lot to take in, especially if the right knowledge is not there yet.

A training for e-commerce managers

This is where the brand new Magento 2 E-Commerce Manager course comes in. It offers an insight into how an e-commerce site can be run ... in many ways. Every branch requires its own expertise, has its own peculiarities. However, some terminology is always the same: ERP, CRM, CMS, PIM, WMS, OMS - there are a lot of three letter acronyms (TLA) that can be explained more easily if you understand the flow of everything. Likewise, decisions on setting up the Magento shop (order statuses, tax, attributes, customer groups) each lead into discussions on the

This is where Sander (your teacher) comes in. For years, he has been in charge of a Magento agency 3webapps - setting Magento shops, helping out merchants. It's with this expertise that he is the right man for this training.

Independent and in-depth

In the past, Yireo has put down a Magento Merchant training, browsing through the Magento Admin Panel to discuss settings there - this is not that training. Instead, Sander focuses on the decision making process, which makes this training definitely a much needed addition to our course portfolio.